Teaching Resources Intro To Maxdiff

Summary

Discover the origins, fundamental concepts, and practical uses of Tired of rating scales where respondents say everything is important, and cross-country results get distorted by scale-use bias? June 17, 2015. If you would to learn more about the maximum difference scaling technique (also known as best/worst item ... Want to know what your customers value the most? This is a replay of our webinar that aired on October 28, 2014. In just 30 minutes, learn everything you need to know about Want full access to this session? Become a SUBTA member: subta.com/join/ Read subscription brand tips & tricks: ... September 23, 2015. Maximum Difference Item Scaling ( Post comments and access the JMP files here: ... Join Christina Miller, the Client Services Manager at Sawtooth Software, for a 45-minute webinar discussing the many uses and ... Rating scales often fail to discriminate and can introduce cross-cultural scale-use bias, so this webinar explores Explore the history, principles, and applications of conjoint analysis, an essential method for understanding how people make ...